competitive edge

competitive edge
/kəmˌpetɪtɪv 'edʒ/, competitive advantage /kəmˌpetɪtɪv əd'vɑ:ntɪdʒ/ noun
an advantage that one company or product has over its rivals in the market
Any competitive edge we have in this market is due to our good after-sales service.
Why does this product have the competitive edge over its rivals?

Marketing dictionary in english. 2015.

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